Eyes Wide Open

By: Steve Thorburn When I called home this weekend for my weekly chat with Mom, she began telling me about her broken freezer. She said she went to get some tater tots, and noticed everything in the freezer section of the refrigerator had begun to thaw. Any other year, or any other time of the… Read more »

The Recession Is Over!

By: Steve Thorburn As I walked into the International Association of Amusement Parks and Attractions (IAAPA) 2010 trade floor, it was clear that there was an energy level on the floor that I had not felt in 10 years. This industry took a big hit after 9/11. IAAPA was a ghost town in 2001, and… Read more »

At Your Service

By: Steve Thorburn It has been one of those months—the kind where there seems to be a permanent target on your back. It began with my partner trying to rent a car. We both travel a lot, and are members of this company’s highest-level frequent renter program. We are loyal to this firm for one… Read more »

Better City, Better Life

By: Steve Thorburn As the axiom goes, in 1810 the savvy entrepreneur should have gone to London, in 1910 they should have been in New York, and in 2010 they should be in Asia. Having recently returned from Shanghai, China and the World’s Fair (Expo 2010), the saying holds true. And it particularly points to… Read more »

Safe Disposal Of Green Rhetoric

By: Steve Thorburn I admit it. I’m tired of being lectured to about green building and sustainability. I’m not tired of the concepts; I like to think that I have subscribed to and enacted sustainable practices in my life and work for many years. I’m tired of green being the color of the month, and… Read more »

More Client Expectations

By: Steve Thorburn “Learn who your client is, ask about their expectations, and listen to the answer.” That was how I closed my previous column, in which I detailed some of our experiences being on the client side of the fence, while building a new office space for Thorburn Associates’ North Carolina Facility. The team is… Read more »

Great Expectations

By: Steve Thorburn Do you know what your client expects from a project? Currently, we’re experiencing life from the client side of the fence, and learning from the experience. Thorburn Associates is expanding its offices in North Carolina. We grew, we ran out of room, and nobody liked the idea of running a second shift…. Read more »